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11.08.2010 | Press Release
“Sensory Design”
The emotional experience of driving has a prominent role at Audi. The development departments therefore also focus intensively on sensory experiences. The Nose Team uses its perfect sense of smell...
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11.08.2010 | Press Release
The Audi Nose Team sets strict odor standards: Using a canning jar to develop cars
They stick their noses into everything – it’s just part of their job. The Audi Odor Team, generally referred to as the “Nose Team,” is on the trail of unpleasant odors in vehicles...
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11.08.2010 | Press Release
“Audi Feeling and Audi Click”
Pressing, tapping, pulling, sliding, turning, feeling and touching. These are the focus of an entire team at Audi. After all, quality is in the details. Jörg Müller and Manfred Mittermeier...
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11.08.2010 | Press Release
The four-ring symphony: Sound development at Audi – the car as an orchestra
It’s all in the sound – this is especially true for cars from Audi. So-called “sound design” has become one more important component in vehicle development at Audi. You could call it the acoustic...
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11.08.2010 | Press Release
Light: Design
Efficient, reliable, one-of-a-kind. Audi was the first automobile manufacturer to recognize the potential of revolutionary LED lighting technology and then incorporate it during development of its...
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16.06.2010 | Press Release
Audi Design soccer table starts production
A football is always a football! You can kick an old one around just as easily as a modern one. The same applies to the good old table soccer game. A strong wooden frame, 22 players and of course...
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15.06.2010 | Press Release
Audi showcases digital design innovation at Design Miami/ Basel 2010
Audi returns to Design Miami/ Basel as exclusive automotive sponsor and presents a dynamic and innovative lighting installation entitled ‘Lucid Flux’, designed by Moritz Waldemeyer, to celebrate...
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28.05.2010 | Press Release
Audi Urban Future Award in London
With the Audi Urban Future Award, Audi brings six international architectural firms together in a competition to develop models and visions of the future interplay between mobility, architecture...
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19.04.2010 | Press Release
Music to the ears: the Audi A1 iPhone app
Listening to music in the car is nothing new, but driving a car in a piece of music certainly is. An iPhone app dedicated to the new Audi A1 makes it possible: The player steers the A1 through a...
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24.02.2010 | Press Release
Audi Urban Future Award: Visions for the City and Mobility of Tomorrow
The urban life of the future will inevitably necessitate a careful examination of sustainable energy management and adapted forms of mobility. As a globally active automobile manufacturer, AUDI AG...
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24.02.2010 | Press Release
Audi Urban Future Award – the concept
The Audi Urban Future Award aims to establish a dialogue on the synergy of mobility, architecture and urban development by means of a tangible view into the future, without losing sight of the...
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24.02.2010 | Press Release
Audi Urban Future Award – the facts
The award will be bestowed for the first time in 2010, and thereafter every two years. It is endowed with a prize of 100,000 Euro. For each award cycle, six international architectural firms will...
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24.02.2010 | Press Release
Audi Urban Future Award – the architects
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24.02.2010 | Press Release
Audi Urban Future Award - the architects: ALISON BROOKS ARCHITECTS, London
With complex masterplans and large-scale housing projects, Alison Brooks Architects have established a reputation as perceptive specialists for architectonic and urban planning contexts...
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24.02.2010 | Press Release
Audi Urban Future Award - the architects: the BIG – BJARKE INGELS GROUP, Copenhagen
Bjarke Ingels is considered a shooting star of the international architecture scene. Together with the architects of the Bjarke Ingels Group in Copenhagen, the 35-year-old Dane is currently...
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24.02.2010 | Press Release
Audi Urban Future Award - the architects: CLOUD 9, Barcelona
Enric Ruiz-Geli and his interdisciplinary architectural team Cloud 9 in Barcelona work at the interface between architecture and art, digital processes and technological material development...
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24.02.2010 | Press Release
Audi Urban Future Award - the architects: DILLER SCOFIDIO + RENFRO, New York
The New York practice of Elisabeth Diller, Ricardo Scofidio and Charles Renfro is considered an intellectual think tank for visions that test the limits of possibility. Elisabeth Diller and...
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24.02.2010 | Press Release
Audi Urban Future Award - the architects: J. MAYER H. ARCHITECTS, Berlin
In visionary designs, the interdisciplinary Berlin architectural practice J. Mayer H. Architects sounds out the interface between architecture, urban planning, art installations and the development...
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24.02.2010 | Press Release
Audi Urban Future Award - the architects: STANDARDARCHITECTURE, Beijing
The young practice Standardarchitecture has, in a brief period of time, established a reputation as Chinese avant-garde. The experimental and at times provocative designs of the Beijing architects...
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16.12.2009 | Press Release
Justin Timberlake new Audi brand ambassador
Justin Timberlake will act as an Audi brand ambassador starting in 2010. The entertainer will play the leading role in an exceptional Audi A1 Internet campaign to be launched in the spring of 2010...
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27.11.2009 | Press Release
World premiere of new Audi A8 in Miami
World premiere, take two: Only one day after the world premiere of the new Audi A8 on November 30 to international media representatives, Audi will present its brand flagship at Design Miami 2009...
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21.09.2009 | Press Release
Virtual test drive with Audi’s e-tron electric concept car
Audi fans will be able to drive the e-tron concept car through PlayStation Home starting in late 2009. Audi is the first carmaker to develop its own virtual area there, known as the Audi Space...
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25.03.2009 | Press Release
Tradition and Innovation: The Audi Centennial Timepiece
100 years of Audi. A truly special anniversary, commemorated with an exceptional chronograph: the new Audi Centennial Timepiece. It embodies the brand’s incomparable values: tradition and...
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09.07.2008 | Press Release
Audi Design Soccer Table
The formal idiom of the Audi Design soccer table reflects the Audi design philosophy without incorporating any individual elements or shapes from specific vehicle models. “Every product created by...
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