Basic information

Ingolstadt, 2013-01-31

Facts Audi City

Concept

  • Innovative retail format, especially developed for city-centre locations in major international cities
  • Digital product presentation in exclusive small to medium-sized retail outlets
  • Realistic representation of the entire model line-up including all equipment options, personalisation and Audi technologies
  • Personal consultancy and tailor-made services, in future with the Customer Relationship Manager as the central point of contact for all issues associated with Audi
  • Full spectrum in sales and service through networking with classic dealerships
  • Expanded use as a forum for dialogue ? on mobility topics, but also on issues of art, design, architecture and urban planning
  • Flexible integration into existing architecture

Average display space
ca. 450 m²

Possible vehicle combinations represented
Several hundred million

Architecture
AUDI AG

Locations
In addition to London and Beijing, further worldwide locations will follow, e.g.  Shanghai, Paris, Rome, Barcelona, Moscow, New York, Berlin (selection)

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Basic information "Audi City"
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