Ingolstadt, Changchun, Foshan, 2014-05-22
A review of 2013
In 2013, Audi established a new record in the Chinese market and, for the first time ever, delivered more than 491,989 cars in China and Hong Kong – an increase of 21.2 percent compared to the previous year.
The Audi A4 L, Audi A6 L, Audi Q3* and Audi Q5* model lines built in Changchun reached a new record level of 407,700 deliveries. This represents an increase of 26.3 percent compared to the previous year. This growth was helped by the launch of the locally built Audi Q3 in April. 2013 saw some 42,016 Chinese customers become the new owners of the compact SUV (including Hong Kong). With 103,932 deliveries, Audi Q5 sales increased by 12.2 percent (including Hong Kong). The Audi A6 L also achieved a new record: 153,163 customers chose China’s best-selling business sedan (up 15.3 percent). With 120,450 units sold, sales of the long version of the Audi A4 rose by 20.0 percent. All four models lead their respective market segments. The sales volume of imported Audi cars including Hong Kong rose by 1.4 percent to 84,289 vehicles.
China’s car market grew by 17.8 percent in 2013 to 15.9 million cars sold, with the premium segment achieving a growth rate of 18.8 percent with a volume of just under 1.4 million cars. The share of SUV models, at over 522,000 (up 27 percent in comparison to the previous year), represented more than a third of the premium market. The A segment is the fastest growing segment in the premium market with over 190,000 cars sold (up 38 percent).
* The fuel consumption and emissions values of all models mentioned in the text and of all models available on the German market are listed in the last chapter of this basic information.